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About Bill Dorn

Bill Dorn founded Publishing Advisers International in 1987 and is CEO. He has spent  more than 40 years in publishing, Much of that time he headed up Dorn Communications, Inc. of Minneapolis, which he founded and built to a company with five divisions employing 150 professionals. Divisions were Owned Magazines, Custom Publishing, Public Relations, Video Production, and Book Publishing. Among owned publications were Corporate Report Minnesota, Corporate Report Kansas City, The Fact Book, Minnesota Business Journal, Twin Cities, and U.S. Art.

Prior to Dorn Communications, he spent nine years with The Miller Publishing Company of Minneapolis, a business-to-business publisher, beginning as a staff writer, then editor, publisher, and director of development. In development he launched and acquired print and non-print properties. He began his career as a reporter, then city editor of a medium-sized daily newspaper.

Bill Dorn consults on all aspects of publishing, working with corporate and publication  management and all operating functions including financial, editorial and art, advertising, production and circulation. He works with publication launches, positioning and re-positioning, branding, research and promotion. He serves as an intermediary in sales and acquisition transactions and assists publishers in obtaining capital investments for purposes of growth. He has been a speaker at publishing industry meetings. Bill Dorn was one of six founders of the Association of Area Business Publications in the late 1970s.

Bill Dorn says: “Create an exceptionally good publication. If you can’t create an exceptionally good one, don’t create one. The exceptional product serves readers first; in so doing, it provides great service to advertisers. Every member of the publishing team needs to be totally focused on serving the reader. A great product that serves the reader first guarantees big profits and longevity for the publication.”
 

 
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Publishing Advisers International, Inc.
1300 Nicollet Mall, Ste. 3084
Minneapolis, MN 55403
(612) 337-0003 FAX: (612) 337-0004